Flashback Friday! Running in the 70s and 80s

I can remember some of the running clothes from the 70’s and the 80’s. Let’s just say that some of them were okay, but some of them were atrocious. We’ve definitely come a long way.

Check out this Runner’s World magazine cover from the 70’s

Runners in the 70's

Last week I was looking up some information on a particular company that specializes in running clothing and I was surprised to learn how long the company had been around. I was also very amused by the old advertising, so I thought why not share it with you? But then my OCD brain got all crazy and I went on to find lots of ads from the 70’s and 80’s, and then I came up with the idea for this post….

Running in the 70’s and 80’s a look back at

The Magazines:

Runners World of course.

Runners World, of course. Check out that hat!

Did you ever see this one?  The Runner.  This magazine was a running publication in the 70’s and early 80’s and merged with Runner’s World around 1987.

Did you ever see The Runner? This magazine was a running publication in the 70’s and early 80’s and merged with Runner’s World around 1987.

And how about the clothing?

Adidas, Circa 1970  Not too bad, I could live with it.

Adidas, Circa 1979 Not too bad, I could live with it, in fact, I’m pretty sure I had those shorts at one time and that jacket.

Dolfin shorts....which still make me think of Richard Simmons, every time.

Let me just say, Dolfin shorts were very cool back in the early 80’s and I had a ton of them. Then came Hooter’s, and then Richard Simmons and dolfin shorts were never the same.

 

Did anyone else know Jogbra had been around this long?

Did anyone else know Jogbra had been around this long?

Treadmills in the 70’s?

How about home treadmills, do you know what the first treadmill looked like? How about this beauty?

May I introduce to you, the PaceMaster 600.  One of the first treadmills designed for home use by William Straub and produced by his company in the late 1960’s.

May I introduce to you, the PaceMaster 600. One of the first treadmills designed for home use by William Straub and produced by his company in the late 1960’s.

And I’ve saved my favorite thing for last. Let’s take a look at the shoes, shall we?

Running Shoes of the 70’s and 80’s

Nike

Old nike ad

Adidas

adidas ad

New Balance

New Balance

Check out that price, 27.95 which included shipping!

 

Brooks

Brooks

Okay, I’m not sure if this ad is actually from the 70’s or 80’s at all but I love the caption, it’s epic.

 

Saucony

saucony

Mizuno

Mizuno

Puma

Puma

Asics

I had these shoes.

I had these shoes and I loved them. I remember begging my Mom for them. I had them in royal blue with white strips. I called them my Tigers…. but they didn’t exactly make me roar…wasn’t that how they were supposed to work?

And there you go. That’s a little taste of running in the 70’s and 80’s.

Did you like this flashback?

Tell me about any item you remember from the time you first started running? (When I was on the track team in high school we had these ungodly fleece sweatpants and I LOVED them. They were not the least bit flattering either, trust me.)