As one of the most unsuccessful running blogs in the world I gets lots of email from people who ask me what it takes to write a successful running blog.
So today I’m going to tell you exactly what you need to do if you want to become a successful running blogger and have legions of readers and fans. No, really. Read on.
The first thing you need if you want to have a successful running blog is a really good name. Think fast and strong, something like ‘super fly felicia’ or ‘blazing fast belinda’. Because if you want people to read your blog, and most importantly subscribe to it, it starts with the name. No one wants to read a running blog written by ‘the turtle from Topeka’, just sayin.
Everybody wants to know your times. No one reads just to hear all about your training and then not to learn how well you raced. Ever. If you run fast or slow it doesn’t really matter, actually, scratch that. People do want to know how fast you are, so if you don’t run fast you better at least improve because everybody likes to see improvement. If you’ve been running for six years and still run the same 5K time, you’ll need to do something drastic to keep (or grow) your readership.
I suggest you qualify for the Olympic Trials. Yeah, that should work.
No one wants to see you sweat but we want to hear about it. All the successful running blogs make sure to constantly talk about how profusely they sweat and then post pictures of themselves so dry Death Valley pales in comparison so, do that. Nothing says successful runner like a face full of makeup, curled hair and running clothes. Trust.
We also want to know what you’re eating and we want you to make us feel like we eat too much so be sure to post pictures of lots of salads and veggies and throw in some fruit with some protein powder too, we love to know how healthy you are as well.
Oh no gurl! No successful running blogger ever eats a French fry! Ever.
Run all the races. We want to hear about ALL the races so you’ll have to run them all, each and every one. As soon as you finish the latest 5K, get back to the start line and finish the 10K and the marathon. And don’t forget to post your times.
Be sure to tell us how to properly train for whatever race we might be running and tell us when to take rest days. Of course you don’t have to practice what you preach because we don’t want to actually see you taking a rest day. Nope, we want our running bloggers to be super human. We want you to run ALL the time.
Whatever you do, do not get injured. If you get injured you’ll have absolutely nothing to write about. Unless, you get Meb or Shalane to guest blog for you and then all will be instantly forgiven.
And if you become a top running blogger that should be easy, right?
And there you have it, my tips on how to become the most successful running blogger ever.
And now it’s your turn because I’m sure I’ve left something out.
What else should one do to become a successful running blogger?
How does one become a successful (any subject) blogger?